Daily News Updates - Health Insurance News

Scaled-Back Health Insurance in Nevada, Pt.4 --  A new strategy.

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Many other private health insurance companies are in hot pursuit of these people. One of these companies, called Anthem is the second-largest health insurer in Nevada. The largest is UnitedHealth's Sierra Health Services. Anthem are targeting this group of people with a suite of health insurance plans called Tonik. These plans run from $91 per month to $178 per month. They cover things like eyewear, dental plans, prevention, serious injuries and other emergencies. They offer other plans, like the $96 per month Lumenos plan. This plan is primarily oriented toward prevention. They also offer a PPO plan called "RightPlan PPO”. This plan has no deductibles and focuses on visits to doctors, with a $40 co-pay.

Roughly a third of the Nevada clients are enrolled in Anthem’s individual health insurance plans. This represents around 95,000 of their 270,000 clients. Because Nevada has such a healthy growth rate, Anthem anticipates much more business in the future. Right now, Anthem is putting together a whole new suite of products to be rolled out at year’s end. They expect to offer as many as 10 ways to go. As is widely known, the employer-based health insurance business is dwindling. Anthem's regional vice president of sales in three states, including Nevada, Scott Workinger comments on this opportunity: “Anthem Blue Cross and Blue Shield wants to offer as many different options to folks as we can, and also to reach the uninsured."

Aetna announced it’s entrance to the market in Nevada, offering individual health insurance plans. The plans, which were introduced back in May of last year, are called Aetna Advantage Plans for Individuals and Families. Eight plans are offered, altogether, and include high deductible plans-linked with HSAs, PPO plans and hospital plans.

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